Roll/Overview

Content Specialist at Localised

I manage e-commerce localisation for major brands including ASOS, American Eagle, and Urban Outfitters across APAC and EMEA markets. Combining digital design expertise with strategic content operations, I deliver comprehensive solutions from asset creation to full CMS-based site updates. All projects are completed within tight deadlines while maintaining high quality standards in a fast-paced agency environment.

My daily responsibilities include managing content updates for multiple clients using Strapi CMS and ensuring accurate localisation across 10+ regions.

I also create email campaigns using Klaviyo, boosting campaign effectiveness across multiple regions. This targeted approach supports revenue growth through localised messaging and strategic design implementation.